What is Lowe Lintas and its relationship with MullenLowe Lintas Group?
Answered on : 2024-06-20
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1. **Lowe Lintas**: Lowe Lintas is a renowned creative agency that is part of the MullenLowe Lintas Group [1]. It has a strong reputation for its innovative and impactful advertising campaigns.
2. **MullenLowe Lintas Group**: MullenLowe Lintas Group, formerly known as Lintas, is an Indian advertising and marketing communications company. It is a wholly-owned subsidiary of the global advertising network MullenLowe. The group is considered one of India's largest and most respected communication groups, with a history dating back to 1969 [3].
3. **Relationship**: Lowe Lintas operates as a creative agency under the umbrella of the MullenLowe Lintas Group. This collaboration allows Lowe Lintas to leverage the resources, expertise, and network of the larger group while maintaining its unique creative identity and delivering impactful campaigns for its clients [2].
In summary, Lowe Lintas is a creative agency within the MullenLowe Lintas Group, which is a prominent advertising and marketing communications company in India. The group provides a platform for Lowe Lintas to create innovative campaigns while benefiting from the larger group's resources and expertise.
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