What is the Act against Unjustifiable Premiums and Misleading Representations, and how does it aim to protect consumers?
Answered on : 2024-01-24
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Answer
The Act against Unjustifiable Premiums and Misleading Representations, enacted in Japan, safeguards consumer interests by curbing deceptive practices related to goods and services. Key points include:
1. **Objective**: The primary goal is to prevent customer inducement through unjustifiable premiums and misleading representations in transactions [1][4].
2. **Prohibitions**: The act restricts and prohibits acts that could interfere with consumers' voluntary choices [1].
3. **Legal Framework**: Reformed in 2009, the act established a new legal framework, emphasizing fair competition and consumer protection [6].
4. **Enforcement**: The Consumer Affairs Agency plays a crucial role in addressing and enforcing the act, ensuring trusted representations [3].
This legislation is vital for maintaining fair business practices and protecting consumers from deceptive tactics [7]. For detailed legal text and amendments, refer to the official documents [2][5][8].
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